Video Production, Animation and AI Video in Birmingham
Video production Birmingham companies use for films, animation and AI video
We make video for established Birmingham businesses: brand and factory films, short-form reels, motion graphics, 2D and 3D animated explainers, AI video and live broadcast. One team plans, shoots, animates and edits, so a manufacturer, clinic or law firm gets one consistent library of content for its website, sales team, recruitment and ads, instead of one-off videos from different suppliers.
Why most company videos go unwatched
Plenty of Birmingham businesses have a corporate video. It was shot a few years ago, runs for three minutes, opens with a drone shot and sits on the About page with a few hundred views. Meanwhile the sales team has nothing short to send a prospect, the careers page has no footage of the shop floor, and the ad account runs on stock images.
Video works when it is planned around how people will watch it: a 20-second reel on LinkedIn, a 90-second explainer on a product page, a cut-down for an ad, a longer film for a tender presentation. We plan the whole set from one shoot or one animation project.
What we make
- Short-form video and reels for LinkedIn, Instagram, TikTok and YouTube Shorts.
- Brand films and factory or facility films.
- Motion graphics: animated data, titles, logos and social graphics.
- Explainers: 2D and 3D animated videos that show how a product, service or process works.
- Product and technical animation, including exploded views and cutaways.
- AI video: AI presenters, AI ad variations and AI-generated scenes, always labelled clearly and reviewed by a person.
- Managed editing teams for businesses with a steady flow of footage.
- Live broadcast for events, launches and tournaments.
Video for Birmingham's industries
- Advanced manufacturing and automotive suppliers: process films that show capability to OEM buyers, safety and induction videos, and recruitment films that show young engineers what the work is really like.
- Technical animation for components and systems too small, too fast or too internal to film, useful in tenders, trade shows and sales meetings.
- Healthcare, clinics and life sciences: patient explainers, treatment walk-throughs and medical animation for companies around the Birmingham Health Innovation Campus and private clinics in Edgbaston.
- Law and financial firms in the Colmore Business District: short explainer videos on common client questions, team introductions and thought leadership clips.
- Retail and Jewellery Quarter makers: product films, behind-the-bench craft content and reels for launches and seasonal campaigns.
- Logistics: site and fleet films for tenders and recruitment.
Filming on site, safely and with consent
Factory, warehouse and clinic shoots need planning beyond cameras. We agree risk assessments and PPE with your site team, schedule around production, and avoid capturing confidential processes or customer parts unless you approve it.
People who appear on camera are identifiable, so footage is personal data under UK GDPR. We collect written consent from staff and patients who appear, record what each video will be used for, and blur or remove anyone who has not agreed. In clinics, patient filming happens only with explicit consent and never shows records.
AI video, used honestly
AI video is useful for some jobs: multilingual versions of a training video, quick ad variations for testing, or backgrounds that would be costly to shoot. It is not a replacement for showing your real people and premises when trust is the point. We label AI-generated content clearly, have a person review every piece, and follow the advertising rules on misleading content.
How a project runs: Talk, Plan, Build, Grow
- Talk: we learn who the video is for, where it will be shown and what it needs to make people do.
- Plan: a written brief, script or storyboard, shot list and delivery list, with every date in writing.
- Build: shoot or animate, edit, review rounds and final delivery in every format you need.
- Grow: measure views and results, cut new versions and plan the next batch.
The date does not move
We have run and broadcast more than 20 large-scale live events. The lesson from live work is simple: the date does not move. We bring the same discipline to a product launch film or a trade show deadline at the NEC, where a video arriving a day late is a video that missed its moment.
Planning a shoot day in Birmingham
A good shoot day is mostly decided before the camera arrives. We send a shot list, a call sheet and a short checklist covering access, parking, consent forms and quiet rooms for interviews. Scripting, animation and editing run through review links you can comment on directly. Shoots happen where the subject is, so for filming at your factory, clinic or office we come to you in Birmingham.
One Signal Lead runs the project from brief to final delivery, and we confirm shoot days and delivery dates in writing.
What affects the cost
- Number of shoot days and locations.
- Crew size and equipment, including drones or specialist lighting.
- Animation style and length: 2D motion graphics differ greatly from detailed 3D.
- Number of versions, cut-downs and formats.
- Voiceover, music licensing and subtitles.
- Live broadcast set-up, if needed.
Why 22 Signals for video
Most video production Birmingham firms find is made by teams who rarely touch ads, search or websites, and marketing agencies rarely make their own video. We do both, plus 3D rendering, so the footage, animations and renders are planned to work on your site, in your ads and in AI answers. Related: 3D rendering, paid media and web development in Birmingham.
Questions
What does video production Birmingham companies hire from you include?
Planning, scripting, filming, animation, editing and delivery in every format you need, from 20-second reels to longer brand films. We usually plan a full set of content from one shoot, so you get videos for your website, sales team, recruitment and ads at the same time.
Can you film at our factory or warehouse in Birmingham?
Yes. We plan with your site team for risk assessments, PPE and production schedules, and agree what can and cannot be shown. Shoot days are confirmed in writing. The crew arrives with a written plan for the day.
When should we use animation instead of filming?
When the thing you need to show is inside a machine, too small, not built yet, or confidential. Animation also suits medical and technical processes, where accuracy matters more than live footage. Many projects combine both: filmed people and premises, animated products and processes.
Is AI video right for our business?
For some jobs, yes: translated training videos, ad variations or costly backgrounds. For building trust, real people and real premises usually work better. We label AI content clearly, review every piece by hand and tell you when filming would serve you better.
How do you handle consent for people on camera?
Footage of identifiable people is personal data under UK GDPR, so we collect written consent, record how each video will be used, and remove or blur anyone who has not agreed. Patient filming in clinics needs explicit consent and never shows medical records.
Can you edit our footage on an ongoing basis?
Yes. We run a managed video editing team for a US client and can set up the same for Birmingham businesses that produce footage regularly, such as clinics, retailers or events teams. You send footage; we return edits to an agreed schedule and style.
Do you broadcast live events and launches in Birmingham?
Yes, when the event needs it. We have run and broadcast more than 20 large-scale live events, so we plan cameras, streaming, graphics and backups around a date that cannot move. For a Birmingham launch, conference or trade show stand, we scope the crew and kit in writing well before the day.
Book a 15-minute call.
A fit check, not a pitch. A few questions, an honest answer and a clear next step. Not every call ends in a proposal.