A digital agency for Dublin companies that need more than one skill

Why Dublin companies look beyond a single-skill digital agency

Ask around for a digital agency, Dublin gives you plenty of strong names. Most do one thing well: a web studio in Smithfield, a PPC team in Ranelagh, a data consultancy near the IFSC. That works until a project touches three of them at once. A new booking portal needs design, cloud hosting, analytics, search and a launch campaign, and suddenly you are the person holding five contracts together.

We cover that whole span with one team. Strategy, AI and automation, data and cloud, web and apps, SEO and GEO, paid media, social, influencer work, content, video, motion, AI video, 2D and 3D animation and 3D rendering all sit with the same people. You brief once, the plan is written once, and the parts are built to fit each other.

Two kinds of Dublin client

The first is the Irish company that has grown past its first systems. A logistics firm in Ballycoolin still running on spreadsheets. A clinic group across south Dublin with three websites and no shared booking data. A family-owned distributor in Naas Road that wants its sales team to stop retyping orders. These firms usually have a capable core team and more projects than people.

The second is the European or EMEA office of a larger international group. Dublin hosts the regional headquarters of many US technology, pharma, medtech and financial services companies, and those teams often need work done locally that group headquarters will not prioritise: a recruitment site, an internal reporting tool, a product launch film for European markets. We also work with Dublin founders and funded startups who need a product built and taken to market without hiring a department for every step.

Sectors where Dublin has real depth

• Technology: the Silicon Docks area around Grand Canal Dock and the wider Docklands, plus a busy startup scene feeding off those companies.
• Financial services: funds administration, insurance, payments and banking around the IFSC, supervised by the Central Bank of Ireland.
• Aircraft leasing: Ireland is one of the main centres of the global leasing industry, and many lessors run their headquarters from Dublin.
• Pharma and medtech: large sites around Dublin, Cork, Galway and Limerick, with careful rules on what can be said about products.
• Property and construction: housing, apartments and build-to-rent schemes that need visuals and sales support before anything is built.
• Professional services, retail, hospitality and food and drink brands selling at home and abroad.

What Dublin teams bring us in for

• AI consulting: picking the few uses of AI worth paying for, with GDPR and the EU AI Act in the plan.
• AI automation: tools that remove repeated admin from finance, operations and customer service.
• Business intelligence: reporting in Power BI, Looker Studio or Tableau that works across euro, sterling and dollar entities.
• Cloud consulting: AWS and Azure environments, often in the EU regions that sit in Dublin itself.
• Web development: accessible websites, e-commerce and portals, with WCAG built in by default.
• App development: iOS, Android and web apps, from first MVP to a product with paying users.
• SEO and GEO: ranking in Google and appearing in answers from ChatGPT, Claude, Gemini and Google AI Overviews.
• Paid media: Google, Meta, LinkedIn and TikTok campaigns sized for a small, competitive market.
• Video and animation: explainers, recruitment films, motion graphics, AI video and live event broadcasts.
• 3D rendering: CGI for property schemes, devices, products and packaging.

EU rules are part of the brief from day one

Ireland follows the GDPR, and its Data Protection Commission is the lead supervisory authority for many of the largest technology companies with EU headquarters in the city. Irish businesses of every size feel that attention, and they expect suppliers to know the basics: lawful basis, retention, cookie consent and where data is stored.

The EU AI Act has been in force since 2024, with its obligations phasing in over several years. Financial firms also face EU rules on operational resilience, and consumer-facing websites have accessibility duties under the European Accessibility Act. We build with these in mind and flag questions early, but we are not lawyers, and your legal adviser has the final word.

Currency, invoicing and reporting habits

Scopes and invoices can be agreed in euro, and we are used to Irish companies that also trade in sterling with Northern Ireland and Britain, or report in dollars to a US parent. Reports can follow whichever currency your board reads, and we note the exchange rate used so the numbers reconcile.

Work runs through shared documents, short calls booked at times that suit you, and written updates in one channel. When a discovery workshop, a shoot or a launch needs us on site, we plan that visit to Dublin into the scope from the start.

Language and tone

All our work is delivered in English, written in Irish and British spelling for Irish audiences. Some public bodies and community organisations need Irish language versions of pages or materials, and companies selling across Europe may need French, German or Spanish. We do not claim those skills in-house. Where localisation is needed, we arrange it with partners and build the site or campaign so translated versions slot in properly.

How an engagement runs: Talk, Plan, Build, Grow

• Talk: a 15-minute call to see if there is a real fit. No pitch deck.
• Plan: discovery and a written roadmap within 5 to 7 days, with owners, costs and dates.
• Build: specialist teams do the work, with every date confirmed in writing.
• Grow: plain-English reporting on what moved and what we change next.

What we can point to

We have worked with more than 30 companies, delivered more than 30 AI builds, broadcast more than 20 live events and managed more than $1.5M in projects. We do not publish client names. On a call we will walk you through examples close to your sector and tell you plainly if your project is outside what we do well.

Questions

What happens in the first two weeks of a Dublin project?

We start with a 15-minute call about the problem, then run discovery with the people involved. Within 5 to 7 days you receive a written roadmap with scope, owners and agreed dates. Once you approve it, work begins and progress goes into one shared channel.

Is 22 Signals a digital agency or a technology company?

Both. As a digital agency, Dublin clients use us for marketing and production, and as a technology company we build AI tools, automations, data and cloud systems, websites and apps, and we also run SEO and GEO, paid media, social, content, video, animation and 3D. Most Dublin clients need several of these together, and having them planned by one team saves a lot of handovers.

Can you invoice in euro?

Yes. Scopes and invoices can be agreed in euro. Third-party costs such as ad spend, software licences and cloud bills are usually paid by you directly, so you keep ownership of the accounts.

Do you work with the Irish offices of international companies?

Yes. Many Dublin teams belong to US or global groups and need local projects delivered without waiting for group headquarters. We work within your group's brand, security and procurement rules, and we keep regional and global stakeholders informed in writing.

How do you handle GDPR for Irish projects?

We plan each build around the GDPR from the start: what personal data is collected, the lawful basis, where it is stored, who can see it and how long it is kept. Your data protection officer or legal adviser confirms the position, and we document our choices so they are easy to review.

What does a Dublin project cost?

It depends on scope. The main factors are which services are involved, how many systems connect, any regulatory requirements and whether you want a single project or ongoing support. We price after the first call and a short discovery, and you get the figure in writing before work starts.

Book a 15-minute call.

A fit check, not a pitch. A few questions, an honest answer and a clear next step. Not every call ends in a proposal.

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