22 Signals

SEO and GEO in Miami

An SEO agency for Miami companies, in English, Spanish and AI answers

22 Signals is an SEO agency Miami companies hire to be found in Google and in AI assistants. We fix technical issues, build local rankings neighborhood by neighborhood, write pages in English and Spanish, and make sure the business is described the same way everywhere, so it shows up in ChatGPT, Claude, Gemini and Google AI Overview answers. Reporting is monthly and plain.

The problem: two languages, a crowded map and a new kind of search

Search in Miami is harder than in most US cities. Customers search in English, in Spanish and in a mix of both. Someone in Kendall types "med spa near me", someone in Hialeah types "dentista cerca de mí", and a buyer in Caracas asks ChatGPT which Brickell developer to trust. Each of those searches has different winners.

On top of that, Google's map results in dense areas like Brickell, Downtown and Coral Gables are crowded, and AI assistants now answer many questions before anyone clicks a link. A good SEO agency Miami businesses can rely on has to work on all three fronts at once: classic rankings, local map results and AI answers.

What's included

  • Technical SEO: crawl, speed, indexing, structured data and site architecture fixed in priority order
  • Local SEO and Google Business Profile, including categories, services, photos, reviews and posts for each location
  • Content in English and Spanish, planned around what people actually search, not what a translation tool produces
  • How the business is described across the web: directories, maps, review sites and industry listings kept consistent
  • Answer-first pages that state who you are, what you do and where, in a way AI assistants can quote
  • Outside mentions: getting the business referenced on relevant local and industry sites
  • Monthly reporting on rankings, map visibility, AI answers, inquiries and what we did

What GEO means, in plain words

Generative engine optimization, or GEO, is the work of making sure AI assistants describe your business accurately and recommend it when someone asks. These tools build answers from your site, your reviews, directories and articles that mention you. If those sources are thin or contradict each other, the assistant either leaves you out or gets you wrong.

For a Miami business that often means fixing basics first: the same name, address and services everywhere, a clear page for each service and area, Spanish pages that say the same thing as the English ones, and real mentions on sites that AI tools read. We test the questions your buyers ask in several assistants each month and track whether you appear.

Search strategies for Miami's key industries

  • Real estate developers and brokerages: neighborhood and building pages for Brickell, Edgewater, Coconut Grove and the beaches, plus Spanish and Portuguese content for overseas buyers
  • Healthcare and aesthetics practices: treatment pages that meet medical review standards, local map rankings around Coral Gables and Aventura, and accurate answers in AI assistants for treatment questions
  • Hospitality and restaurants: Google Business Profile, menus, events and reviews, with pages for Art Basel week and other peak dates
  • Trade and logistics firms: service pages for each lane and commodity, so importers in Latin America find you when they search in Spanish
  • Finance, crypto and fintech in Brickell: careful, compliant content that builds trust and answers the questions regulators and buyers both care about
  • Fashion and beauty brands: collection and product pages that rank, plus local pages for Design District or Wynwood stores

How it works: Talk, Plan, Build, Grow

Talk: we ask which searches bring your best customers and where you are losing them today.

Plan: a crawl, a keyword and AI-answer review in both languages, and a ranked plan with dates in writing.

Build: technical fixes, Google Business Profile work, new and improved pages, listings cleaned up.

Grow: monthly content, outside mentions, review handling advice and a plain report of what moved and what we will do next.

Results we can point to

Right now, 10 of the businesses we work with sit in Google's top five for their main searches and show up in ChatGPT's answers. We do not promise rankings, because nobody honestly can, but that is the standard we work towards for every client.

An example from aesthetics

For a US aesthetics practice we ran a 35-question search audit across five AI engines, checking how each one described the practice, which competitors it recommended and where the information came from. That audit set the content plan. Miami aesthetics and med spa owners face the same questions, in two languages.

Working with us from Miami

We work with Miami clients remotely, and monthly reviews are booked at times that suit you. Technical fixes are tested before they go live. Your Signal Lead owns the account and the report.

Local SEO does not depend on where your agency sits; it depends on accurate information, good pages and real mentions. Where photos or video of your premises would help, we plan a shoot when the project needs it. Hiring an SEO agency Miami owners have not met in person is a fair concern, so every monthly report comes with a log of the changes we made. You can see exactly what was done each month without waiting for a call.

What affects the cost

Every SEO agency Miami businesses talk to should explain what drives the price. Ours depends on:

  • Number of locations and Google Business Profiles
  • How many languages you need content in
  • Technical condition of the site
  • How competitive your searches are
  • Volume of monthly content and outreach

Questions

Do I need separate SEO for Spanish searches in Miami?

Yes, in most cases. Spanish searches use different words and often show different results, so a translated page rarely ranks well. We research Spanish keywords separately, write Spanish pages as their own content and connect them to the English versions with hreflang tags so Google shows each visitor the right one.

How do I get my business to show up in ChatGPT and Google AI Overview answers?

Make it easy for AI tools to understand and trust you. That means clear service and location pages, consistent details across directories and maps, real reviews, and mentions on sites those tools read. We test the questions your buyers ask each month and track whether you appear in ChatGPT, Claude, Gemini and Google AI Overview answers.

Can you rank us in Google's map results across Miami-Dade?

Map rankings depend mainly on your distance from the searcher, so one location cannot rank everywhere. We strengthen your Google Business Profile, build pages for the areas you serve, and earn reviews and local mentions. That widens the area where you rank, especially in neighborhoods close to your premises.

How long does SEO take to work?

Technical fixes and profile improvements tend to show first. Competitive rankings and AI answers take longer and need steady work. We set expectations in writing at the start, report monthly on what moved, and change the plan if something is not working.

Do you work with Miami companies in person?

We work remotely, with monthly reviews booked at a time you choose. SEO work happens on your site and across the web, so being local is not what makes it work. If we need photos or video of your premises, we plan a visit or a shoot when the project needs it.

Do you guarantee first-page rankings?

No, and you should be wary of anyone who does. Google and AI assistants decide what to show. What we commit to is the work: a clear plan, fixes and content delivered on agreed dates, and honest monthly reporting so you can judge the results yourself.

Book a 15-minute call.

A fit check, not a pitch. A few questions, an honest answer and a clear next step. Not every call ends in a proposal.

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