22 Signals

Work

Lagasse Branch Bell + Kinkead

Lagasse Branch Bell + Kinkead is a San Diego-based litigation firm handling complex, high-stakes matters across tort, professional liability, catastrophic injury, and wrongful death. 22 Signals provides ongoing managed website services for LBBK, handling a continuous stream of content updates, structural fixes, and new feature implementations as the firm evolves. Delivered as execution partner for Outlier Creative Agency.

Managed Services

Ongoing managed services for LBBK covered a range of site-wide fixes and content updates. A global navigation alignment issue affecting the menu bar's positioning relative to the logo was corrected across the entire site. On the Mediation page, the tab title and all references were standardized to read "Mediation" only, the right column was restructured to replace the existing Practice Areas section with a clean two-column layout featuring mediation case types reformatted as accordions, and a footnote styling issue was resolved by removing an errant underline and repositioning the superscript marker correctly after "peace of mind." The sidebar menu was updated to introduce Announcements as a main navigation item, with Partnership Announcement and Traci's Announcement nested beneath it as sub-items.

New Features & Content

A homepage popup was implemented to announce founding partner Traci Lagasse's transition to full-time mediator, featuring an updated logo, headline, and a direct link to her bio in place of the previous Meet Our Colleagues section. Traci's attorney bio page was fully rewritten and updated to reflect her new focus as a full-time mediator, incorporating her updated headshot, a new page title, and comprehensive copy covering her 30 years of litigation experience, her mediation practice, court program approvals, and her recognition in Southern California Super Lawyers, Best Lawyers in America, and the San Diego Business Journal's Women Who Mean Business.

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