22 Signals

Work

Bringardner Injury Law Firm

Bringardner Injury Law Firm is a personal injury and wrongful death practice based in downtown Charleston, South Carolina. Operating out of 41 Broad Street, the firm handles serious injury cases across the state and has built a reputation for record-setting results for their clients. Their WordPress site, built on Elementor with a navy, teal, and gold identity, serves as a primary intake channel, and keeping it accurate, high-performing, and conversion-ready is central to how the firm attracts and retains clients. Delivered as execution partner for Outlier Creative Agency.

Managed Services

22 Signals delivered a comprehensive round of managed website services across the Bringardner site, addressing a range of UI, navigation, tracking, and content issues. On the Results page, the hero header was reduced in height so that case results appear above the fold without requiring users to scroll, and all individual case results were audited, sorted in strict descending order by case value, and hyperlinked to their dedicated single case pages. The homepage featured results section was updated to display exactly the four highest-value outcomes, ensuring the $11M Megan Johnson case is correctly included. The primary phone number on the homepage was also corrected to 843-400-0550, and the firm's call tracking configuration was verified and restored to ensure automated reporting is functioning and reaching the client reliably.

On the navigation and structure side, the Dangerous Drugs practice area was fully removed from the site, including the navigation menu, footer, and all internal links, with 301 redirects implemented to preserve SEO integrity. Practice area ordering across the navigation and the Practice Areas landing page was restructured to match the client's exact priority hierarchy, and structural placeholder pages were created for two new additions: DRAM Shop Accidents and Drunk Driving Accidents, ready to be populated once content is approved.

Careers Page

A new Careers page was designed and built at /careers/ as a natural extension of the existing site, matching the Elementor layout, Poppins typography, and navy/teal/gold palette used across pages like /about/ and /new-clients/. The page was added to the main navigation under the About dropdown, positioned after The Sidebar Podcast.

The page opens with a full-width navy hero section consistent with other inner pages on the site, followed by a Why Work With Us section presenting four value props, Meaningful Work, Downtown Charleston, Growing Firm, and Supportive Culture, in an icon-card layout mirroring the homepage's existing style. The core of the page is a Current Openings section displaying each role as a structured card, covering job title, employment type, location, compensation range, a role summary, responsibilities, qualifications, and a direct apply button. Three roles were loaded at launch: Personal Injury Attorney, Marketing & Intake Coordinator, and Bookkeeper / Office Manager. A Wizehire embed section was added below the native listings as a live sync layer, ensuring the page never appears empty even if native cards fall out of date. The page closes with a General Application section for unsolicited candidates and an Equal Opportunity Employer statement above the site-wide footer. The listings are managed directly from the WordPress dashboard, publish to show, draft or trash to remove, with no developer involvement required.

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